Who we are

Meet our team

Alex Tonge

AlexAlex is an experienced sales agent and business development consultant specialising in the leisure marine industry. Combining a mix of professional project management, strategy and leadership, Alex works with you to identify your key markets to grow and expand your business.

As Managing Director and Owner of 52 Degrees Ltd he is an expert in leading start-up companies and working to evolve existing SME businesses in the marine, watersports and outdoor leisure markets.

With over a decade of experience in specifically setting up and running SME’s Alex has a wealth of knowledge to draw from that includes work with clients in the UK, Europe and internationally. Assisting companies in the strategic areas of business from execution strategy, forecasting and sales lead generation to logistics, exhibitions and new market identification.

His leisure marine and watersports knowledge has offered him the opportunity to sit as non-executive director of National Boat Shows for the past three years. He has been instrumental in contributing to the two world-leading boat show events and is actively working to maintain focus and profitability of the products.

As a supportive member of the British Marine Federation Alex also gives his time to the Marine Trade Association (MTA) where he has sat as committee member since 2010. His experience allows him to focus on assisting the strategic direction of the executive staff of the BMF and providing feedback and market information.


Joanna Walkworth

JoJoanna has been working in social media for over four years with a variety of clients. She builds a social media strategy for any audience, to sustain and develop brand awareness, generate traffic and ultimately encourage sales using Twitter, Facebook, Pinterest, YouTube and Instagram, amongst others. She delivers all or some of the clients social media content and interaction with friends/followers.
Clients include karate, cookware, outdoor toys, stationary and careers in podiatry which show she is comfortable across a wide area of business. Further back Joanna worked as a radiographer in the NHS but has enjoyed a career change due to being a military wife and mother. 
As a chatty relaxed person she thoroughly enjoys building relationships on-line as well as face to face. She has attended many conferences and exhibitions and built up lots of online interest and interaction prior and during the events.
There has been a professional relationship with Alex for many years, they work well together offering complimentary skill sets that can assist established or up and coming companies. 
Joanna can offer a range of services from social media set up to running an account on behalf of a client. She is able to provide content examples for you to use or deliver content on your behalf.